Fashion Revolution Week

I am sure all of you have seen “Who Made My Clothes?” posts on Instagram and Twitter for the past couple of days. If you haven’t, you should definitely read this! As I’ve written before and many others before me, fashion is a very polluting industry and can be very harmful to the human race as well. People who make clothes for the many multimillion-dollar fashion companies do not get the same benefits as the companies do. Mostly these people work in unsafe environments, are treated inhumanely and do not even get compensated accordingly. When shopping for fashion we rarely stop and think about this, however, for some, it is their everyday life.

Fashion Revolution and SUSS Kickstarter - byLiiL

Fashion Revolution is a movement to change this and for the week of 24th to 30th of April they ask everybody to ask “Who Made My Clothes?”. Sometimes the answer can be easy. There are many designers who boast about their local production and hand-made goods. In most cases, however, this is not so easy to answer. Big companies like to hide their manufacturing practices. It is not really media friendly when people find out that the company has been exploiting children or the building collapsed killing hundreds of their employees. So it is left up to us, the consumers to put the pressure on these companies to change the way they do their business.

Fashion Revolution and SUSS Kickstarter - byLiiL

To join the movement and change the way fashion companies do their business ask them “Who Made My Clothes?”. You can learn more about the movement from the Fashion Revolution website, including the Fashion Transparency Index, the garment worker diaries, information what the price behind your garments means and much more. I spent literally the whole day perusing this website. In addition, you can check their Instagram account to follow the journey of the movement.

Fashion Revolution and SUSS Kickstarter - byLiiL

Additionally, you can support those brands who are being transparent and are trying to make a difference. I’ve posted about SUSS Instagram account before and how they have the greatest tips to be a more sustainable fashion shopper. Well, now they are in the process of starting up “A pop up concept store promoting a lifestyle for a healthier and happier planet.” How amazing is that?! I can’t wait! And if you want to support them you can fund them on Kickstarter until Monday 1st of May. So hurry up!

How do you support sustainable fashion?

With love,

Lii

Introducing Primrose and Pixie

“We are here to sprinkle pixie dust into your underwear drawer”

This is what it says on the Primrose and Pixie’s website, a new lingerie and sleepwear brand from the UK created by Sarah Louise Richards. And browsing through the website and their Instagram account it is exactly the impression that you get, as well as fantasy, magical and cute. Beautiful, romantic and ethereal pieces. The brand does not follow trends but rather takes inspiration from other-worldly, dreamy and gothic.

Introducing Primrose and Pixie - byLiiL

The brand is locally designed and produced in their UK studio. All of their items are vegan-friendly and they favour organic fabrics that have a Confidence in Textiles certificate. Each item is made-to-measure making it more sustainable, definitely.

It is obvious that the brand is new and the offering is quite limited but absolutely beautiful. There are few pieces of sleepwear and lingerie with lovely and cute prints, although still keeping it sexy. I absolutely love their shorts, which I would love to wear at home and I would definitely feel sexy, but still decent.

Introducing Primrose and Pixie - byLiiL

The only thing I hope they will improve upon is their sizing. When ordering any garment you can choose from XS to XL, however, when they are offering made-to-measure there would be a chance to fit the garments more, especially with the bra. On the other hand, they have great size chart from where you can choose which size would fit you and could feel comfortable ordering from them!

 

Check out their website and Instagram, where all the pictures are from.

How do you like the cute lingerie and sleepwear brand?

With love,

Lii

Anek. – Sustainable and Instagrammable

I stumbled upon Anek. (Anekdot) by scrolling through Instagram and started following instantly ones I learned it’s sustainability merits. Not only are the pictures beautiful and inspiring, the brand has some excellent sustainability credentials.

Anek. - sustainable and instagrammable - byLiiL

The feeling you first get from the Instagram account is easy, lazy summer days, beautiful and a little bit sneak peak. I could easily like every single photo I see! Already in their Instagram bio they assert to fight the mass-production and it’s mediocrity in craftsmanship. Great, right! Well, a closer look at their website got me even more excited. It is a brand created by a Swedish-born Sofia, who studied in Italy and got her experience in London. She maintains the brand from Berlin, where she handcrafts every single piece sold. The materials used in every piece are cleverly sourced from production leftovers, end of lines, off-cuts, deadstock and vintage trimmings. This means the collections are designed based on what is available and therefore many items are very unique.

Anek. - sustainable and instagrammable - byLiiL

I loved the look of the lingerie but was quickly disappointed by the sizing of S-XL, which is not often suitable for a woman with a bigger bust. I hope at some point, as they are making each garment for the customer, that they would also make it to the measurements and more colour! I would definitely be first in line to try that!

Anek. - sustainable and instagrammable - byLiiL

I got really excited about their bikini line, especially with the Versatile bikini, which could be worn in many different ways and is made out of quality performance fabric!

Anek. - sustainable and instagrammable - byLiiL

And the reason I wanted to write about this brand is their transparency. There are so many sustainable brands, who are not quite as honest about how they source their materials. With Anek. they tell with each of the garments how they sourced the materials and from where, even if it is not sustainable, which is absolutely fantastic! It definitely makes me trust the brand much more and I feel stay tuned to what they get up to in the future! Find the brand website here.

Anek. - sustainable and instagrammable - byLiiL

 

Have you heard of Anek. before?

With love,

Lii

5 Easy Sustainable Fashion Changes

Following from the 5 easy sustainable changes I wrote previously I thought of sharing some advice relating to fashion items, which are much more of the interest to me.

5 easy sustainable fashion changes - byLiiL

1. Only wash your clothes when you really need to wash them. Clothes do not require to be washed often and especially if you have them from natural fibres (cotton, wool, silk, linen) they are good for much longer than synthetic fibres, which often make people sweat more. Air your clothes well after wear instead and they may last you longer and in better condition.

5 easy sustainable fashion changes - byLiiL

2. Investigate what clothes you really like to wear. Look into your closet and check which clothes you wear often, what style and colour they are and, which ones you rarely or not at all. Knowing the style of clothing you are comfortable with will help you when you shop, as it can reduce impulse buys of trendy fashion that you might not actually wear in the end. So really dig into why you like and don’t like particular clothing. Good examples for this are this anti-haul post and this spring wardrobe post.

3. Take care of your garments. Repair the rips, sew back buttons, take them to the seamstress to fix bigger problems or fit it to your shape and clean as instructed. Did you know that many people would rather through the garment away rather than sew back a button, which is easy and pretty quick to do as well? Caring for our garments will make sure they last longer and will not end up filling our landfills.

5 easy sustainable fashion changes - byLiiL

4. Invest in pieces that you know you will be wearing a long time. I would say do this after the number 2, once you actually know what you like and feel comfortable wearing. I find that when I invest in clothing I take much better care of them, I spend money on things that I really want and can see myself wearing a long time. Not always, but often when you spend more on a garment it is made with good materials and craftsmanship, unlike the high street garments on the market which are designed to fall apart after few wears. Check this post out.

5 easy sustainable fashion changes - byLiiL

5. Donate and sell the garments you are no longer wearing. There are so many charity shops which will take all your donations and either resell them or recycle them into a new use. Many of the garments we are not wearing can be also sold to new owners who will love them. You get rid of an item you don’t like without it landing on the landfill and get money for it! Ebay and Depop are good places to check where you can sell your items.

 

Do you have any additional sustainable fashion changes to my list?

With love,

Lii

31 bits – empower women by buying jewellery

Whenever there is a talk about recycling, I get excited, but when I read about all the other benefits I just had to write about it! 31 bits is a company that sells gorgeous colourful beaded jewellery made by Ugandan women. Their story is truly inspirational from volunteering in Uganda, to finding amazing products, making a business out of it with the Ugandan women and turning the profits into making a great life for the women. And that was the very shortened version. I recommend reading their full story on their ‘Our story‘ page.

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So what makes this company so amazing? Their mission! “Using fashion and design to empower people to rise above poverty”. To me, fashion is an art form and self-expression. However, when these can be combined with such an empowered message it goes on another level. The beads, that are used in the jewellery, are recycled paper that is coated to get that hard shell. All their other ingredients used in the jewellery are sourced locally in Uganda, providing economy for their society, and everything is lovingly handmade. When this is combined with the fashionable styles, beautiful and appealing imagery, you really have a brand to admire!

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The prices are not too bad, for handmade items, either ranging from $40-80. Although, the prices are in dollars, they do ship worldwide and have an amazing sale section. And with the price comes so much more. On their website, they explain how they offer Ugandan women education, provide counselling, teach life skills and offer health services, to name a few. And this all is offered from the profits that come from selling the jewellery.

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So buy buying their jewellery, you do not only get a fashionable item that you can cherish because of the story behind it, but you also offer so much to these women in Uganda who make them. I find this truly inspirational and empowering, even for the buyer!

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The only thing I was confused about, and this is from a sustainable point of view, is where are all the other items sourced from. Although they explain how it is sourced locally, they did not provide any further details on the matter. It is a minor detail though, as being handmade and the majority of the items are already recycled, I do consider them quite sustainable. In addition, I find them very transparent. They tell the stories of their artisans on their website and they have a strong social media presence, as well as a Youtube channel, which is worth a look!

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Have you heard about the 31bits? Would you buy their jewellery?

Brand rating 31bits

All pics are from their website, go have a look for more!

With love,

Lii