My plan for February was to find a toothpaste that creates less waste and is still good for my health. Originally I wanted to change my toothpaste after I’ve read several posts about fluoride and how it can have a bad effect on our health. There are a few fluoride free toothpaste options but most of them are in plastic tubes, which does not help when I want to create less waste. So far I’ve quite like toothpaste from Ecodenta, especially their charcoal one, as that is fluoride free (not all natural toothpaste will be fluoride free). I did try some from Georganics, but found the glass jar not as convenient especially when I was really tired. (I might try some of their other products though in the future). At the beginning of February I ordered some fluoride-free toothpaste tablets from Society zero, which I wanted to try, but then I had to get my tooth fixed and fluoride toothpaste was the only thing that was working for me for a couple of weeks. So I’ve only been trying the toothpaste tablet for a week or so, but so far I quite like them. I think I’ll have to try them for longer to be sure and possibly try some toothy tabs from Lush and other Georganics products to find the product that I am the happiest with health wise and waste wise.
If you want to read more about fluoride and decide for yourself if you want to have toothpaste with it you can check the following articles F Toxins, Curiosly Conscious, Georganics. There most certainly are many more articles and most of them will explain two different sides of pro or con fluoride. The one thing that I found out is that fluoride in small amounts is great for your enamel but otherwise not too good for human health, and the fluoride used in toothpaste is often industrial based by-product, which circularity in mind is great, but I am not sure if we should be using that in our bodies.
In February I also finished the book No Logo by Naomi Klein. The book is not an actual sustainability book, but I found that helps with understanding the world, how it works and what drives it – all things that affect how we can change it to a more sustainable one. It talks about how brands are everywhere, even where we don’t think they are, how much influence they have on people, their decision making and what they trust or don’t trust. It also uncovers the secrets these brands have and would rather not let their customers know about them. What strikes me is not how influential the brands are on customers but even on governments and their decision making.
It also discusses in extent how brands, although try to market diversity, in real life hope for and try to achieve less diversity because their products will be easier to market to a bigger group.
The book is quite old, written in 1999, and I believe many of the companies mentioned have changed their ways. Nevertheless, it shows what brands have been doing, what they might be doing, and how they try to achieve the maximum profit by investing their money in things that they think matters.
There is one thing I am constantly getting annoyed about and that is junk mail that we get in the mail. Nevertheless, of trying to sign off from any mailing lists many surrounding companies just want to bombard us with adverts about their menus, new stores or community groups. And although, I know sometimes there is good behind what they are advertising I am the one who has to dispose of all that mail. In Finland, we could just write that we do not accept junk mail and we could be free of this mail, in the UK it doesn’t quite work that way. So I am going to look into the junk mail problem in March. Wish me luck!
What sustainable did you do in February? And what are your plans for March?
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